Creating the world of trove

When internationally renowned interior-design house Studio Duggan decided to launch exclusive homeware brand Trove, and approached us about defining the brand & visual identity for this new venture – it was a no-brainer. Playing off Studio Duggan’s creativity and inspiration we wove together an entire brand story for Trove, creating a layered and intriguing space that incorporates the physical and digital, taking people on a journey through a mystical world that celebrates the brand at every twist and turn. You can see the visual expression of some of this work on their e-commerce website, designed and built by ShopTalk.

Shoptalk worked alongside the illustrator Tatiana de Nicolay to create a beautiful series of illustrations for the mystical  Trove journey. The ornate drawings and symbols combined with a custom-made serif font work across all brand touch points, from bags, boxes to the website & signage.

Read up on our full case study here.